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Unpack the marketing mechanics behind films, shows, music, celebrity brands, and viral content. From Barbie to Beyoncé—see how entertainment is a masterclass in influence.
When Taylor Swift announced her 12th studio album, The Life of a Showgirl, brands knew it was time to move—and fast. Reese’s responded with…
Fans of Nordic noir and cold-case thrillers have reason to celebrate—Netflix has officially confirmed a second season of Dept. Q. The first…
In the era of FOMO, Swedish music festival Way Out West took a striking—and meaningful—turn. Playing on the phrase everyone’s joked…
Vietnam’s Ministry of Health has unveiled an emotionally powerful national campaign titled “For a Vietnam Free from the Burdens of HPV,”…
Netflix’s Wednesday isn’t just returning with more dark humor and gothic charm—it’s also coming back with a powerful lineup of brand…
With anticipation building for the new Fantastic Four film, now is the perfect moment to revisit the comic book origins that launched Marvel’s…